AI tools, built
for the way your
business actually runs.
You’re paying ten different tools to do one job each. I’m one designer-developer who builds custom software, powered by AI, that replaces the stack and fits how you actually work.
No bloat. No retainers for features you’ll never use. Just the tool you wish existed.
You didn’t start a business to manage software.
Death by subscriptions
Scheduling here. Invoicing there. CRM somewhere else. Each tool used for one feature, and the bills add up to thousands a year.
Spreadsheet sprawl
Critical info lives in twelve different sheets, three inboxes, and one person’s head. Nothing talks to anything.
Built for someone else
Big platforms are built for the average customer. You’re not the average. The workflow you actually need doesn’t exist yet.
Real tools, real businesses.
The Tree Service
Field-ops tool that replaced four SaaS subscriptions with one: equipment, fuel, AI-parsed receipts, and crew safety checklists. Built solo in four weeks.
Read the case study →Utah Valley Bride
A submissions portal for a wedding magazine: intake, photo curation, copyright approvals, editor emails, and publishing status, in one place instead of a spreadsheet and an inbox. Live at portal.utahvalleybride.com with 663 submissions.
Next.js · Supabase · Resend · Vercel
“The submission thing right now is just making our lives so much better. I’m so, so grateful.”
Mutual
Co-founder and sole founding designer of the #1 LDS dating app. Ten years owning every surface: UI, brand, design system, research.
Mutual Design System
3 brands, 6 themes, semantic tokens, and live WCAG contrast, structured so engineers and AI agents can build from one source.
Checkin
Social coordination app where friends signal availability through campfire check-ins. Design, development, and product strategy, start to ship.
One person. Custom built.
AI inside.
I sit down with you, learn your business in plain language, then build software shaped around it. AI does the heavy lifting under the hood (drafting messages, parsing receipts, tracking inventory, summarizing leads) so the tool feels less like work and more like a smart assistant that already knows the job.
Replace the stack
One tool, your logo, your workflow. Built to do what your six current subscriptions do, minus the parts you never used.
AI that earns its keep
Auto-categorize expenses. Draft client follow-ups. Turn a photo of a receipt into a logged transaction. Real time saved, every day.
Designed, not just built
13 years of product design means tools your team will actually use, not abandoned three weeks in because the UI fights them.
You own it
No per-seat fees forever. No vendor lock-in. Build, ship, and let it run. I’m here when you want to grow it.
Small businesses with real workflows.
Trades & services
Tree work, plumbing, HVAC, electricians. Crews, equipment, fuel, receipts, jobs, one place.
Yard & property
Lawn care, landscaping, pool service. Routes, clients, equipment, recurring billing.
Real estate agents
Lead intake, follow-up drafts, property notes, custom client-facing pages.
Events & magazines
Submissions, status, payments, scheduling, designer handoff. The thing your spreadsheet wishes it was.
Restaurants & shops
Shift approvals, task lists, daily ops, employee comms, without buying a Fortune 500 platform.
Founders with an idea
You’ve had the napkin sketch in your head for two years. Let’s make it real.
Four steps, no surprises.
Talk
20 minutes, free. You walk me through what’s eating your time. I tell you, plainly, whether I can help.
Map
I sketch the tool, the AI pieces, what it replaces, and what it costs. Fixed price, not hourly.
Build
I design and build it. You see progress weekly. We adjust as you actually use it.
Ship
It’s yours. I stick around for tweaks and improvements when you want them, never on a meter.
Tell me what’s eating your week.
Free 20-minute call. Bring the spreadsheet, the tool you hate, the workflow that’s held together with tape. I’ll tell you straight whether AI can fix it, and what it’d cost to find out.